PRESS RELEASE

Guitar Hero(R) Continues to Break New Ground with Exclusive Tracks Re-Recorded Specifically for Guitar Hero(R): Warriors of Rock

On-Disc Set List Expands with 22 Rockin' New Tracks

Santa Monica, CA – July 27, 2010 – The must-have, quintessential rock music collection keeps getting better as Activision Publishing, Inc. (Nasdaq: ATVI) announces two exclusive re-records and a host of new shreddable tracks for Guitar Hero(R): Warriors of Rock. Singers, songwriters and rock legends Alice Cooper and The Runaways went back into the studio to re-record "No More Mr. Nice Guy" and "Cherry Bomb," respectively, for fans to rock out to when the game releases this September.

"I AM a Warrior of Rock! Younger fans getting exposed to true classic rock songs is one of my personal crusades," said Alice Cooper. "The new audience listening to the classic songs of today, like 'No More Mr. Nice Guy,' will hopefully be inspired to write the classic songs of tomorrow."

In addition to the exclusive re-recorded classics, Guitar Hero: Warriors of Rock continues to get back to it's rockin' heritage with yet another 20 tracks picked specifically for their killer riffs and intense solos. These tracks will join the previously announced songs for Guitar Hero: Warriors of Rock - the largest on-disc set list ever in a Guitar Hero game - and include:

PRESS RELEASE

EA Delivers Ultimate Gameday Experience With Madden NFL 11 Soundtrack

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Electronic Arts Inc. (NASDAQ: ERTS) today unveiled the music track listing for Madden NFL 11. This year’s soundtrack features 23 tracks that recreate the ultimate live gameday experience via a collection of crowd favorites, stadium classics, and official NFL team fight songs.

After 10+ years of being a foremost showcase for introducing new artists – including Franz Ferdinand, Avenged Sevenfold, Bullet For My Valentine, Yellowcard, Wolfmother, Jet, The Bravery, B.o.B., Good Charlotte, OK GO, Fallout Boy and 30 Seconds To Mars – the Madden NFL 11 soundtrack focuses on stadium authenticity with classic fan-favorites by AC/DC, Queen, KISS, Ozzy Osbourne (including his new hit “Let Me Hear You Scream”), Guns N’ Roses, The Hives, Gary Glitter, Blur, Ying Yang Twins and Todd Rundgren. Adding to the unprecedented authenticity are official team fight songs of the Green Bay Packers, Washington Redskins, Minnesota Vikings, Miami Dolphins and more.

“The term ‘Madden Music’ has come to mean music that matches the intensity of the video game,” says said Steve Schnur, Worldwide Executive of Music and Marketing for EA. “This year, we wanted the music to not only define the game, but also the stadium experience. These are the classics that consistently bring NFL crowds to their feet. It’s an exciting new audio direction for Madden NFL, one that we know all fans will respond to. There is nothing like the experience of live football in a packed stadium, and the Madden NFL 11 soundtrack absolutely brings that excitement home.”

PRESS RELEASE

MTV GAMES AND HARMONIX GET HEROIC AT COMIC-CON CONFIRMING MORE TRACKS FROM ROCK BANDTM3 AND DANCE CENTRALTM SETLISTS

San Diego – July 26, 2010 – Harmonix and MTV Games put rumors and speculation to rest at the Comic-Con 2010 “Faux Fun to Real Rock” panel as they revealed that Rock Band^TM3 players will get to rock out to tracks from Marilyn Manson, Filter, Foreigner, Def Leppard, The B-52’s and Tears For Fears, while those ready to cut up the rug in Dance Central^TM will gain access to favorites from Snoop Dogg, Salt-N- Pepa and Young MC. The Rock Band 3 and Dance Central setlists were a major topic of discussion over the course of the three-day Comic-Con event in San Diego, CA after Harmonix and MTV Games drew thousands of guesses from fans as a result of releasing clues to the announcement through Rock Band’s and Dance Central’s Facebook (www.facebook.com/rockband; www.facebook.com/dancecentralgame) and Twitter (http://twitter.com/rockband; http://twitter.com/dance_central) accounts.

The artists and tracks announced are listed below:

Available on Xbox 360, Wii and PlayStation 3 system (July 27):

Avenged Sevenfold – “Nightmare”
Avenged Sevenfold – “Scream”
Avenged Sevenfold – “Seize the Day”
Juanes – “A Dios le Pido”
Juanes – “FíjateBien”
Juanes – “Gotas de Agua Dulce”
Juanes – “La Camisa Negra”
Juanes – “Mala Gente”
Juanes – “Yerbatero”

(All tracks are original master recordings)
(These tracks will be available in Europe on PlayStation 3 system July 28)

These tracks will be available for purchase as “Avenged Sevenfold Pack 01,” “Juanes Pack01” as well as individual tracks, on Xbox 360 and PlayStation 3 system, and as individual tracks only on Wii.

Price:            
$1.99 USD, £.99 UK, €1.49 EU (160 Microsoft Points) per track
$5.49, £2.49 UK, €3.99 EU (440 Microsoft Points) for Avenged Sevenfold Pack 01
$9.99, £4.99 UK, €7.99 EU (800 Microsoft Points) for Juanes Pack 01
$2.00 USD (200 Wii Points™) per track

** Dates for Rock Band game tracks are tentative and subject to change. **

Website Links:
Avenged Sevenfold Website
Juanes Website

Rock Band 2 is available for Xbox 360, PlayStation 3 system, PlayStation®2 computer entertainment system and Wii system. Xbox 360, PlayStation 3 system and Wii versions support downloadable content. 

Downloadable content for Wii is purchased via the in-game Rock Band Music Store using Wii Points™ purchased through the Wii™ Shop Channel and can be downloaded to the system memory or to an SD card for additional storage.  The tracks stream directly from the SD card for seamless play.